Marketing Digital
Marketing Digital
Where to put the keywords?
Insurglobal is a community of young enthusiasts and computer professionals, our goal is to help you meet your goals in creating your website, so in "Posicionamiento web" we work every day to get to offer the best digital marketing strategies in seo positioning, especially on the development and design of websites. We have a quality content written by professionals to give you the right solutions to boost your web projects, making use of new technologies in the creation of your website.
Sales Funnel: What is it and how is it used?
The sales funnel is a series of steps that a visitor goes through in an online store from the moment he enters, until the completion of the order. It's called a funnel because the closer a customer is to the order, the narrower the funnel. If you've heard the phrase…
Estrategias
Top SEO Copywriting Tips
Before learning to write SEO texts, we must know what SEO copywriting or SEO writing is. This term, derived from the English language, is understood as the creation of content for websites that must significantly support their subsequent positioning. Honestly speaking, it is not an easy task as it is…
Posicionamiento SEO
Basic meta tags in web positioning: What you should know
If you are wondering what are meta tags or meta tags?, you are on the right web page to find out how the titles and tags work in each article of your website, as well as discover what their functions are with respect to web positioning. You may also be…
Desarrollo y Diseño
Optimizing images on a website: What you should know
The optimization of images, a photo and other graphic elements are a basic part of any website. Most of us are visual learners, so these materials attract attention and make the content presented stand out, especially the too long ones. Are images also important in the context of positioning? Of…
Posicionamiento SEO
What determines the position of your website in Google?
Apart from some official guidelines, Google does not reveal what criteria determine the presence of a website among the 10 first. Google ranking factors can probably be up to 1000. Most of them have been determined by experienced positioners based on their own observations. On this occasion, we have prepared…
Marketing Digital
What is cost per click (CPC) and how to optimize a campaign?
What is cost per click?, CPC for short, meaning the cost of getting a single click on an ad, is one of the most popular billing models for online campaigns pay per click. The CPC belongs to the efficiency model, that is, one in which the advertiser pays for a…
Desarrollo y Diseño
What is the time spent on the website and why is it important for SEO?
Choosing a suitable SEO strategy for your business means that you must familiarize yourself with all the factors that are relevant in the context of positioning. For those less familiar with the subject, one of the keys is the time the visitor spends on the site. You may also be…
Marketing Digital
What is personal branding and what are its benefits?
Although it is known that you only make the first impression once, you must take care of your image all the time. Remember that this affects not only your interpersonal relationships, but also your professional life. An interesting social media profile or blog related to your passion can help you…
Desarrollo y Diseño
What is a responsive website and what is its function?
There are more and more devices on which we can browse the Internet and as the responsive web is the best option to offer users quality content. As smartphones and tablets increasingly replace more to the classic computers and laptops, and with the passage of time they are chosen with…